Sneaker sales become a multi-billion industry.

Luxury athletic shoe brands emerge.

There have been massive developments in the sports footwear industry, including sponsorship deals, chief among them Michael Jordan's endorsement of Nike in 1984. 

Reebok begins selling its freestyle model.
Vans introduces a line of slip-on shoes.
New Balance begins selling its 990 model.

Dassler splits, giving birth to Puma and Adidas.

Converse All-Stars is named Chuck Taylor's All-Star after Taylor an American basketball player.

Dassler began making shoes in his mother's house. Later, his brother joined him, and they created a shoe factory.

Converse Rubber Shoe Company begins selling in Boston, US.

The term sneakers comes into use in the United States.